Dr. Sheila K. Hanson is the Marketing Research Manager at the EERC of UND. She received a Ph.D. in Research Methodologies, a M.S. in Research Methodologies, a B.A. in Psychology and German, and a B.B.A. in Marketing, all from UND. Prior to her position at the EERC, she served as Marketing Director at the UND Center for Innovation and Marketing Research Director for Simmons Advertising, Grand Forks, North Dakota. She has also served as a private consultant, providing focus group, survey research, market planning, and media planning consultation for a broad range of clients, and has taught marketing courses at UND.

Dr. Hanson's principal areas of interest and expertise include marketing high-tech products, feasibility studies, university-industry relations, and technology transfer.